Design and New Media
Project.
Visual Dialogues
Creativity and Sketching
This is a short, sharp project focusing on the generation and exposition of potential solutions to a simply de ned design problem.
Project 3 is an INDIVIDUAL assessment task, and requires you to generate a large number of ideas in a relatively short amount of time and to use non-digital sketching to illustrate the key features of each idea.
Choose ONE of the design problems listed overleaf and work through one or more visual creativity tools to generate and illustrate a signi cant number of ideas for potential solutions to the problem.
We would expect you to generate at least 20 potential ideas. These should be in a ROUGHLY-ROUGH form - as de ned in Mark Baskinger and William Bardel’s book, Drawing Ideas (2013) and discussed in the week 5 workshop.
Select two of your ideas and re-present them as more re ned and considered PRECISELY-ROUGH sketches, which would be suitable to present to clients and others in the public domain.
For the ROUGHLY-ROUGH idea sketches use text sparingly and only where necessary. More expansive labelling and annotation should be used where appropriate in the PRECISELY-ROUGH development sketches.
I choose the third one to think and design.
Love That Commute. On average commuters in London spend 107 hours per year travelling to and from work - that’s four and a half full days each year. Most of that time is stressful - it’s tiring, numbingly boring, frustrating and sometimes dangerous. How can you encourage ‘commuter engagement’ that eradicates the negative thoughts London commuters experience throughout their journey?
LOVE THAT COMMUTE
LJ's Mind Map
Picture 1. Lijie's Sketchbook about Lijie's Brainstorm
Picture 2. Lijie's Sketchbook about Lijie's Brainstorm
Picture 3. Lijie's Sketchbook about Lijie's ROUGHLY-ROUGH sketches
Roughly-rough Sketches
Picture 4. Lijie's Sketchbook about Lijie's ROUGHLY-ROUGH sketches
Secondary Research
Picture 5. Lijie's Sketchbook about Lijie's Secondary Research
Precisely-rough Sketches
Idea: Meditation Class
Picture 5. Lijie's Sketchbook about Lijie's PRECISELY-ROUGH sketches IDEA 1
Idea: The Lovely Commuter Schedule
Picture 6. Lijie's Sketchbook about Lijie's PRECISELY-ROUGH sketches IDEA 2
The first idea is 'Meditation Class', here is a sign in this class: Please keep quiet in this coach, thank you! In the meditation class people could have a nap or read some books or newspapers, there are also have light music around this coach.
The other idea is 'The lovely commuter schedule'. In this schedule App, there are five days from Monday to Friday, there are different transportation methods advice in those working days, for example, Monday people could driving, and in driving day people could choose different routes. Wednesday people could ride bike, and the App could record consumed calories.